Marketing | Public Relations | Research | Product Development
Organization Development | Event Management

Marketing

Fresh ideas and strategies for your advertising campaigns and/or marketing plans… members of the team have won numerous awards for ad design and copywriting.  Whether single ad design or full marketing plans, we can help improve your products or services’ image and brand.

Internet Marketing is a must today and we can analyze your site to determine how easy it is for your customers to locate what they’re in search of.
Sports Marketing is often overlooked by destination marketing organizations.  Our team can analyze your destination for potential sports markets and even assist in the recruiting of or development of destination sports events.

Public Relations

Through market research, a thorough evaluation of your product/service/destination (or the customer’s perception of) can be done. Once data is collected and challenges are identified, solutions are presented in a campaign strategy to meet goals and objectives.

Research

How does the customer perceive your product/service/destination?  Who is your customer? We can design, gather, analyze, and report the information that can be used to improve marketing strategies.

Product Development (Destinations)

How does the visitor view your destination? Signage, parking, overall appeal, variety of things to see and do, customer service, transportation routes… by reviewing your destination through the visitor’s eyes, an analysis can be done and suggestions made to further develop the product.
Are there ideas for a festival or event that can be developed?  Truly unique special events can drive traffic to your destination.

Organization Development

Strategic Planning – facilitation of planning sessions can help a board or staff develop a multi-year strategic master plan.  Perhaps your board or staff need to even step back and craft a philosophy, vision, and mission of the board, organization or destination.  Our partners can facilitate that discussion and provide a report including a master plan.
Organizational Review – is there a need for an analysis of the organization?  Budget and finances, board involvement and responsibilities, personnel procedures and staff structure, public and community relations… other organizations have valued our analysis and appreciated our suggestions for re-tooing operations.

Event Management

Are there ideas for a festival or event that can be developed?  Truly unique special events can drive traffic to your destination.
Does your existing festival or special event need coordination?  Annual meetings, state conferences, local and national sporting events, have all been planned by our team.

Other Services

• Speaking Engagements.  Stephen has emceed annual meetings and conferences, been a special guest speaker for annual meetings, service clubs and the Missouri Association of CVBS.
• Developing funding options for convention and visitors bureaus
• Video production.  Promote your destination visually!  Click here for demonstrations of work done.