Category Archives: busimess

A Logo Is Not a Brand

Casper, Wyoming, has “released a new brand” OilCityWyo.com announced last week. It would have been okay if it was just poor wording that a business or destination could release a new brand. But it was aided by the destination marketing … Continue reading

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It’s Legislative Season – How to Play a Role

Like Memorial Day marks the unofficial start of Summer, last night’s State of the Union Address by our President marks the unofficial start of Legislative sessions, not just in Washington D.C., but in capitals in every state. How are you … Continue reading

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Resolve for a Better Business in 2015

How’s that new year’s resolution going? Many of us are on our annual quests to better ourselves through resolutions. Seven days in… cut extra spending? Still exercising? Seven days without a cigarette? Keeping up with your read-through-the-Bible-in-a-year program? What about our … Continue reading

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