Tag Archives: Trends

Takeaways from the Oklahoma Conference on Tourism

Another VERY informative Conference on Tourism put on by the Oklahoma Travel Industry Association. I heard many co-conference attendees exclaim, “Information Overload!” Great appreciation to Debra Bailey and the Board for putting together such a great day of education. So what were the … Continue reading

Posted in Customer Service, Destination Marketing, Marketing, Social Media | Tagged , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

We work in the NOW world

I live in Norman, Oklahoma.  There’s a small university here and the University of Oklahoma is pretty good at football.  The Sooners played Alabama in the Sugar Bowl two weeks ago.  (A Thursday evening.)  While friends were relishing the upset … Continue reading

Posted in Destination Marketing, Marketing, Media Relations, Social Media | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Kansas Tourism Conference Summary

The Kansas Tourism Conference theme was Capitalizing on Tourism.  (The conference was held in the Kansas capital Topeka.)  The sub-theme might as well have been Getting Back to Basics.  Roger Brooks opened the conference with a two-part full morning general … Continue reading

Posted in Destination Marketing, Marketing, Productivity, Research | Tagged , , , , , , , , , , , , | Leave a comment

Secret Shopping Visitor Guides

It really simply started as a curiosity about what other destinations were doing with their Visitor Guides.  But then as co-workers will tell you, my ideas get bigger and bigger!  How are other DMO’s Visitor Guide request processes?  How long … Continue reading

Posted in Marketing, Research, Uncategorized | Tagged , , , , , , , , , , , | Leave a comment

QR Codes – Pointless or Effective Tool?

QR Codes… (Quick Response Code).  They’re the little squares with dots.  (See below.)  A consumer scans the code with their smart phone and, well, in most cases, becomes very disappointed in the results!  Most of the time we’re only being … Continue reading

Posted in Marketing, Uncategorized | Tagged , , , , , , , , , , , | 4 Comments

44 Marketing Tips, Trends and more for 2012

Here we go… 44 tips, trends, initiatives to consider if you are going to move some dials in 2012.  Full disclosure – they’re not mine.  I’ve gathered them.  You employ them and watch this year rock! 2012 Successfull Website Checklist… … Continue reading

Posted in Marketing, Productivity | Tagged , , , , , | Leave a comment

Aha’s from Fall Conferences

Information overload? Close. Between TEAMS, Oklahoma’s Governor’s Conference on Tourism, USTA’s Marketing Outlook Forum and a couple other seminars, I’ve heard a LOT this fall. Some was repeat. Some was dated. And some simply inspirational. There were some helpful gems … Continue reading

Posted in Marketing | Tagged , , , , , , | 1 Comment