What I’m Reading

  • Travel & Tourism: An Industry Primer
  • Travel & Tourism Marketing by Dotty Oelkers
  • Guide to Best Practices In Tourism and Destination Management
  • Destination Marketing Organizations Bridging Theory and Practice by Steven Pike
  • Marketing in Leisure & Tourism by Patricia Click Jones
  • Marketing Destinations and Venues for Conferences by Tony Rogers
  • Tourism Principals, Practices, Philosophies by Charles Goeldner
  • Marketing for Hospitality & Tourism by Kotler-Bowen-Makers
  • Tourism and the Economy: Understanding the Economics of Tourism by James Mak
  • The Business of Tourism Management
  • IACVB – Fundamentals in Destination Management and Marketing
  • Getting Things Done by David Allen
  • Marketing Outrageously by John Spolestra

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